Private Label · Wet Food

Wet food for dogs and cats in a private label model

A private label producer for distributors, wholesalers and pet store chains — 36 ready-to-use recipes across 3 recipe lines (Classic, Premium, Mono), exclusively grain-free formulas, and full veterinary documentation. We launch your own brand in 2-8 weeks, depending on the option.

Sales response within 48 business hours
Petmex wet food — private label product range in cans

36

recipes in our standing range

3 Lines

Classic, Premium, Mono

100%

grain-free recipes

HACCP

production under supervision

Petmex wet food — private label production
Scope of cooperation

What private label wet food production includes

From choosing a recipe, through branding and production under veterinary supervision, to full logistics and export support.

  • Ready-made recipes or your own formula — 3 lines (Classic, Premium, Mono) or an individually developed recipe built around your concept.
  • Create your own recipe — choose the type of meat, its content, and additives such as vegetables to build a formula tailored to your brand.
  • Flexible formats — 200 g cans (cats) and 400 g cans (dogs), with labels tailored to your brand.
  • Export support — documents, veterinary certificates, and customs clearance handled on our side.
Recipe

What sets our wet food apart

100% Grain Free

All recipes are completely grain-free — easy to digest and safe for animals with food allergies.

Salmon oil

A natural source of Omega-3 and Omega-6 fatty acids in every recipe — supports skin, coat, and immunity.

Healthy vegetables

Carefully selected vegetables provide vitamins, minerals, and fiber, supporting digestion.

Raw material specification

Explore the full range of ready-made recipes

36 ready-to-use recipes, 4 types of meat, and 3 recipe lines — check the range for dogs and cats.

Dog eating wet food from a bowl Dog and cat together Cat eating wet food from a bowl
For dogs and cats 🐶🐈
Classic
Beef
Beef
Adult dog · 400 g
Classic
Lamb
Lamb
Adult dog · 400 g
Classic
Turkey
Turkey
Adult dog · 400 g
Classic
Venison
Venison
Adult dog · 400 g
Classic
Turkey
Turkey
Puppy · 400 g
Classic
Lamb
Lamb
Puppy · 400 g
Premium
Beef
Beef
Adult dog · 400 g
Premium
Lamb
Lamb
Adult dog · 400 g
Premium
Turkey
Turkey
Adult dog · 400 g
Premium
Venison
Venison
Adult dog · 400 g
Premium
Turkey
Turkey
Puppy · 400 g
Premium
Lamb
Lamb
Puppy · 400 g
Mono
Beef
Beef
Adult dog · 400 g
Mono
Lamb
Lamb
Adult dog · 400 g
Mono
Turkey
Turkey
Adult dog · 400 g
Mono
Venison
Venison
Adult dog · 400 g
Mono
Turkey
Turkey
Puppy · 400 g
Mono
Lamb
Lamb
Puppy · 400 g
Classic
Beef
Beef
Adult cat · 200 g
Classic
Lamb
Lamb
Adult cat · 200 g
Classic
Turkey
Turkey
Adult cat · 200 g
Classic
Venison
Venison
Adult cat · 200 g
Classic
Turkey
Turkey
Kitten · 200 g
Classic
Lamb
Lamb
Kitten · 200 g
Premium
Beef
Beef
Adult cat · 200 g
Premium
Lamb
Lamb
Adult cat · 200 g
Premium
Turkey
Turkey
Adult cat · 200 g
Premium
Venison
Venison
Adult cat · 200 g
Premium
Turkey
Turkey
Kitten · 200 g
Premium
Lamb
Lamb
Kitten · 200 g
Mono
Beef
Beef
Adult cat · 200 g
Mono
Lamb
Lamb
Adult cat · 200 g
Mono
Turkey
Turkey
Adult cat · 200 g
Mono
Venison
Venison
Adult cat · 200 g
Mono
Turkey
Turkey
Kitten · 200 g
Mono
Lamb
Lamb
Kitten · 200 g

Types of meat in the ready-made recipe range:

🦃Turkey
12 SKU
🐑Lamb
12 SKU
🐄Beef
6 SKU
🦌Venison
6 SKU

Recipe lines:

Classic

A balanced base recipe with one type of meat and added vegetables.

12 SKU
Premium

An enriched recipe with a higher meat content — positioned in the higher-end segment.

12 SKU
Mono

A single-protein recipe — one type of meat, recommended for animals with allergies.

12 SKU
Build your own

Wet Food

Dogs and cats deserve the very best!

You choose the meat, fruit, and vegetables, and we’ll create a complete, balanced wet food tailored to the needs of your customers and their pets.

Meat

e.g. beef, chicken, salmon, pork, venison, lamb, duck, turkey

Fruit

e.g. apple, blueberry, banana, pear, cranberry, melon

Vegetables

e.g. pumpkin, potato, carrot, sweet potato, green peas, zucchini, beetroot

Packaging and logistics

Packaging formats

200g can for cats
200 g can

Format for cats — adults and kittens.

400g can for dogs
400 g can

Format for dogs — adults and puppies.

Implementation

Brand launch process

We implement ready-made recipes in 2–4 weeks, and custom recipes in 4–8 weeks from label approval.

1

Recipe selection

A ready-made line (Classic, Premium, Mono) or a request to develop an individual recipe.

~2–3 business days
2

Branding and labels

You provide the finished packaging design, and we adapt it to the can format.

depends on client
3

Production and quality control

Production under veterinary supervision, with quality control on every batch.

1–2 weeks
4

Packing and shipping

We arrange EXW, DAP, or DDP transport across Europe.

1 week
Petmex wet food production under veterinary supervision
Compliance and quality

Production under constant veterinary supervision

HACCP

Control of critical points in the production process.

GHP / GMP

Good hygiene and manufacturing practices.

Veterinary supervision

Constant presence of the Veterinary Inspection.

Export documentation

Certificates and formalities handled on our side.

WHY PETMEX

Why partners choose us

Low MOQ threshold, flexible scaling

MOQ from 1 mixed pallet — test several recipes and flavors without a large inventory risk.

Full export support

We handle documents, certificates, and customs clearance for you — shipping to 35+ countries.

Thoughtfully designed recipes

Grain-free, salmon oil, and vegetables in every recipe — a real advantage on the store shelf.

Consistent quality

11 years of production experience, stable raw material suppliers, and quality control on every batch.

Partner reviews

What companies working with us say

Launching our own line of canned wet food took us less than two months, and the Mono line was a great fit for customers with allergic pets.

The veterinary documentation and certificates were ready before we even asked — that’s rare at this order volume for wet food.

100% grain-free and salmon oil in every recipe — those are arguments that really work in conversations with pet store chains.

These reviews are illustrative and anonymized — replace them with real customer quotes (with their consent) once available.

FAQ

Good to know before you start

What is the Minimum Order Quantity (MOQ) for wet food?

We take a flexible approach. For standard recipes (Classic, Premium, Mono) the MOQ is low — starting from 1 mixed pallet. For custom recipes, we set terms individually.

Can I commission my own recipe?

Yes. You specify the type of meat, functional additives, and the direction for the recipe, and our technologists develop a complete, balanced product tailored to your brand.

Are the foods safe for animals with allergies?

All our recipes are 100% grain-free. The Mono line contains only one type of meat, which makes it even easier to choose a product for food-sensitive animals.

Do you arrange transport?

Yes. We can work on an EXW basis (you arrange pickup), and we also handle DDP/DAP shipments across Europe.

What is the order lead time?

For recipes from our standing range, lead time is usually 2–4 weeks from label approval. Implementing a new, custom recipe takes correspondingly longer — usually 4–8 weeks.

Request a quote

Let’s talk about your brand

Send us an inquiry, and we’ll prepare a recipe proposal and a quote tailored to your volume.

Initial quote within 48h
Free product samples
Dedicated advisor to get you started